When Roswell, Georgia Century 21 broker Camille W. wanted to recruit productive agents for her brokerage, she turned to SmartSetter. Based on her needs, her SmartSetter Campaign Strategist began her on a standard monthly campaign, which Camille steadily increased to $5,000/month.

By spending $53,000 over 20 months, Camille targeted high producers and was able to sign 34 productive agents from her SmartSetter campaign (1.2 agents per month), with a total production of $48,621,000 in home sales.

After paying out her agent commission splits, Camille took away an estimated $607,000 in new brokerage revenue, resulting in a net gain (after paying SmartSetter costs) of $554,000.

With a $1,558 cost-per-hire (campaign fees paid to SmartSetter), Camille generated $17,875 in per-agent revenue for an ROI of 12 to 1 (1200%)!

Camille’s agent hiring profile at a glance (SmartSetter agents only):